… wieso ich immer blank bin: Weil ich zu den Leuten gehöre, deren Nachnamen mit einem Buchstaben beginnt, der im Alphabet weit hinten steht.

According to a new study, people whose surnames appear later in the alphabet may be the fastest to buy. What could possibly explain this weird phenomenon, which the study authors dubbed "the last-name effect?" The research didn't provide a definitive reason, but the authors offer an intriguing theory. Since America's obsession with alphabetical order often forces the Zs to the back of the line in childhood, they suffer.